Scroll Top

Google announced its implementation of a knowledge graph for google.kr on 9 April.This is not a new update for many Google users, however, the previous google.kr SERP was similar to local search engines, and therefore this new function will help distinguish it from other Korean search engines.

There will be three different types of knowledge graph for the Korean version of Google: live, image, and knowledge.

The live graph will answer instant questions such as the weather or simple calculations (see image below).

weather-SERP

Image and knowledge will show images on the top of the SERP, and all important facts regarding the searched keyword will be located to the right (see image below).

IMG-SERP-2

Despite the fact that this development isn’t strictly exclusive, Google currently holds less than 5% of the Korean market search engine share. Therefore any efforts to diversify itself from the competition may aid the international search giant in building a solid user base in Korea.

You're almost there! Just a few contact details, and you'll get deep digital insights straight to your inbox.

* indicates required





You can unsubscribe at any time by clicking the link in the footer of our emails.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.


You're almost there! Just a few contact details, and you'll get deep digital insights straight to your inbox.

* indicates required





You can unsubscribe at any time by clicking the link in the footer of our emails.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.